Product: ON24 Webcast Elite
Use Cases: Partner Enablement, Customer & Product Marketing, Event Marketing
Lilly is a global health care leader that unites caring with discovery to create medicines that make life better for people around the world. We were founded more than a century ago by a man committed to creating high-quality medicines that meet real needs, and today we remain true to that mission in all our work. Across the globe, Lilly employees work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to communities through philanthropy and volunteerism.
Eli Lilly is a leader in the healthcare space, heavily focused on making sure that its partners, employees and customers have a deep understanding of the pharmaceutical and medical solutions that it provides. With the well-being of others at stake, relaying medical information on a large scale is of utmost importance.
Eli Lilly found that one of the best ways to relay information and trainings about new products was through webinars. It knew that it could create meaningful connections with its desired key audience by leveraging the power of data-rich webinar & content experiences.
In order to scale its webinar program globally, Eli Lilly needed reliable technology that was easy for the webcast team to use, as well as simple enough for executive speakers to understand how to use. It also needed to support thousands of attendees at one time from multiple locations across the globe.
Time was also a consideration. While not typical, in some instances, internal partners were requesting webcast productions with a turnaround time of less than a week. It needed a webinar platform that was user-friendly enough to support accelerated webcast production as needed.
Eli Lilly partners with ON24® to deliver internal customers and business partners with a premium webinar experience.
Throughout its partnership, ON24 has helped Eli Lilly support 5,000 webcasts, 4.3M viewers and 20,000 speakers. These numbers continue to grow as Eli Lilly spreads its reach globally and develops more life changing products for millions around the world.